Fiona the creative director of Fee G, first love was always design. Graduating from the National College of Art and Design Dublin, with a 1st class Honors in Fashion Design in 1996.

From the very beginning her vision was to create a design company focused on creating beautiful and high quality garments.

With experience gained in Ireland and Internationally, building valuable experience designing new and established collections in the designer ladies wear market.

Fiona then decided to put her own stamp on the world of fashion and launched her own label " Fee G" in 2003.
By choosing her own brief she was able to bring her own style and signature to the collection.